Tuesday, May 20, 2008
Tuesday, May 13, 2008
The process for developing "good" advertising is long and hard. There isn't a magic formula or set of ten steps you can follow to produce a strong concept, ad or design. Sometimes it drives you crazy and makes you think that dressing up in a mountain suit will make the best campagin. Sometimes we're wrong.
(this is NOT an ad for Arcteryx)
For those of you who can't get enough of people in mountain suits.
Wednesday, May 7, 2008
Monday, May 5, 2008
If Fiji really wanted to be eco-friendly it would make bus stop benches out of old water bottles, then they'd seel things online that are actually made out of boiled down water bottles. Or what if Fiji brought the island to the city and made mini green houses out of old water bottles? The trees help offset carbon emissions and utilize old water bottles.